Personal perspectives on information science, the evolving Internet, delivery of public services online, Web 2.0, the Web of Data, the Semantic Web, communities, folksonomies and more. With an emphasis upon convergence between some or all of the above, and a UK slant.
The tone is light, and the book is only 45 pages in length, but it manages to cover some complex ground in an accessible fashion.
Seth defines three kinds of blog;
“Cat Blogsare blogs for and by and about the person blogging. A cat blog is about your cat and your dating travails and your boss and whatever you feel like sharing in your public diary. The vast majority of people with a cat blogdon’t need or want strangers to read it.” (my emphasis)
“Boss Blogsare blogs used to communicate to a defined circle of people. A boss blog is a fantastic communications tool. I used one when I produced the fourth-grade musical. It made it easy for me to keep the parents who cared about our project up to date... and it gave them an easy-to-follow archive of what had already happened.”
“The third kind of blog is the kind most people imagine when they talk about blogs. These are blogs like instapundit and Scoblelizer and Joi Ito’s. Some of these blogs are for individuals (call them citizen journalists or op-ed pages) and others are for organizations trying to share their ideas and agendas. These are the blogsthat are changing the face of marketing, journalism and the spread of ideas. I want to call theseViral Blogs.” (my emphasis)
In the rest of the book he concentrates upon Viral Blogs, of which I would consider the blog you are reading to be one.
Take a look; Seth writes some things to make you think...